Why Your Community Engagement Is Your Brand’s Life Insurance
While today Harley-Davidson is a top-50 global brand valued at $7.8 billion, in 1983 it was facing extinction. Its turn around from the brink of
The LEADer’s secret to keeping their product on track
Learn how LEADer, a mobile CRM startup, used Innercircle to identify and inspire their power users to give ongoing, meaningful product feedback
What You'll Learn
How LEADer developed a closer relationship with their power users, which gave them the ability to conduct effective user research
How LEADer was able to focus on the product features that matter the most and create a platform their customers want.
How they were able to quickly collect valuable product feedback to improve their product
Read more about the use of power-users in promoting your business
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The Next Generation of Influencers
Word-of-mouth is still one of the most powerful customer acquisition strategies used by marketers in 2019. Today, there’s an increasing number of consumers turning to
Why social proof will be so important this Christmas
Throughout these times of rolling lockdowns, and while most of the world is in the throws of the second wave of Coronavirus, foot-traffic is harder
How UGC can boost your Black Friday sales this year
With stores and retailers facing lockdown periods and intermittent closures, it’s no wonder in-store shopping was down 25% during the first quarter of 2020, and
Why Customers Can Tell Your Story Better than You Can
As marketers, we already know that social proof is an essential tool for every small business’s organic growth efforts. Leveraging the compounding factors that contribute
Do classic referral programs still work?
Referral programs have been known to be one of the most popular marketing avenues that a brand can pursue. That is due in part to
